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These case studies have been selected to underscore the investment approach taken by Creat Group, and also to illustrate how Creat Group applies its Investment Principles, in particular:
The imposition of financial controls to complement and improve the operations of an investee
-Local community social benefits
-Increasing profit margins through the use of technology, strengthened management and innovation
Case Study 1: HeNan Pinggao Electric Company (HPE)
Hi-tech equipment supplier to China's electricity distribution industry
Key achievements
-Manufacturing JV with Toshiba to establish a pioneering role in the development of leading-edge technology;
-R&D JV with Tsinghua University;
-Crystallising the advantage of its strong financial results and the upside potential of its partnership with Toshiba, HPE successfully listed on the Shanghai Stock Exchange in 2001, raising RMB750m.
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Case Study 2: Andre Juice
World's leading producer of apple juice concentrate
Key achievements
-Negotiation of World Bank investment in projects creating employment for two million peasant households.
-Construction of nine state-of-the-art fruit processing facilities in rural provinces in China's main apple producing regions.
-Establishment of a world class research and development centre in Yantai recognised by China's Science and Technology Bureau as one of 15 nationwide "key technology" research centres.
-Capture of new export markets.
-Won backing from the World Bank's International Finance Corporation to help build local social and commercial infrastructure.
-Hong Kong listing (Junior Enterprise Market) in 2003.
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Case Study 3: Shanghai Raas Blood Products Company (RAAS)
Manufacturer of premium quality blood products for the healthcare industry
Key achievements
-Acquisition of blood centres to increase raw materials supply efficiency, which changed the dynamic of the supply chain.
-Secure of a higher proportion of retail prices via meeting the standards well in excess of requirements (GMP and ISO9001 certification holder).
-process standardization.
-cost reductions, increased operating efficiencies and supply chain consolidation raised net profit margin to 40.0%.
-Shenzhen listing in 2008.
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